A Conceptual Analysis of Job Satisfaction conducted at Coffee Day

mba hr projectsHuman resource is considered to be the most valuable asset in any organization. It is the sum total of inherent abilities, acquired knowledge and skills represented by the talents and aptitudes of the employed persons who comprise executives, superiors and the employees. Human resource should be utilized to the maximum possible extent, to achieve individual and organizational goals. Employee’s performance plays an important role in attaining goals. However employee performance is influenced by motivation and job satisfaction.

Employee satisfaction or job satisfaction plays an important role in deciding the organization’s strength, which forms the real strengths for any organization. Labor turn over is an important term in this context, which means the rate at which the employees leave the organization. A high rate of labor turnover means number of dissatisfied employees. Therefore, retaining the employees in the organization, study of job satisfaction levels among the employees becomes important.

Employee retention and employee satisfaction have always been important issues for managers. High levels of absenteeism and turnover can affect the organization. Satisfied employees tend to be more productive, creative and committed to their employers.

Organizations that can create work environments that attract, motivate and retain competent individuals will be better positioned to succeed in a competitive environment that demands quality and cost-efficiency.

An accepted method to know the job satisfaction level is to conduct a survey among the employees, finding about their perception towards their job.

Category: HR
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