Customer Relationship Management and Importance of Relationship Marketing In the Banking Sector

“Competition and globalisation of banking services are forcing banks to be productive and profitable. To retain High Net Worth individuals, banks should focus strongly on relationship management with customers. Innovative Customer Relationship Management (CRM) strategies and cutting edge software can help, to a great extent, in achieving the desired results. To provide customised services, banks […]

A Dissertation on Retail Outlet Preference of Customers at Monday to Sunday Store

The Indian retailing industry was traditionally dominated by small kirana stores. However with globalization, organized retailing has become the buzz word in India. Though organized retailing occupies a minuscule share of the retail industry, it is characterized by intense competition and multi channel delivery systems. The research that forms the basis of this dissertation was […]

A Project report on Just In Time

This report provides an analysis and evaluation of the Just-In-Time system, the advantages and disadvantages of the system and how it would benefit AG & Z. The Just-In-Time (JIT) system is a process where goods are ordered as required, as opposed to the currently used batch processing system where goods are made in bulk and […]

Synopsis of Project Report on Working Capital Management

Working capital is the capital required for maintenance of day-to-day business operations. The present day competitive market environment calls for an efficient management of working capital. The reason for this is attributed to the fact that an ineffective working capital management may force the firm to stop its business operations, may even lead to bankruptcy. […]

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